AI Insights · Timothy · April 2021
Australia's Top 5 Geolocation Games' Performance in Q1 2021
Explore how the top geolocation games fared in Australia during the first quarter of 2021, with insights from Sensor Tower. A snapshot of downloads, revenue, and active users trends for these immersive mobile experiences.
Australia's Top Geolocation Games in Q1 2021: A Sensor Tower Analysis
As we delve into the performance of geolocation-based mobile games in Australia for the first quarter of 2021, the data from Sensor Tower provides a clear picture of user engagement and financial success within the category. Let's take a look at the top five games that have captured the attention of players down under.
Pokémon GO, a consistent frontrunner in the geolocation category, showed a robust performance with revenues peaking at around $600K in mid-February before settling near $345K by the end of March. Downloads fluctuated between 17K and 11K, while weekly active users saw a gradual increase from 553K to 593K, indicating sustained engagement.
CATAN – World Explorers, another Niantic title, had a modest revenue trend starting at $462 and reaching a high of $1.15K in late March. Downloads saw a significant spike in early March, reaching over 5K, but tapered off to 2.64K by the quarter's end. Unfortunately, weekly active user data for this title was not available.
Minecraft Earth from Mojang demonstrated a revenue pattern that remained below $30 throughout the quarter. The game's downloads decreased from 3.8K at the beginning of the period to 2.5K towards the end. Active users showed a slight decline from 14.3K to 11.8K.
For Tamadog - Puppy Pet Dog Games, the revenue saw an upward trend in February, reaching up to $1.87K, but experienced a dip to $1.57K by March 29. Downloads had a notable peak of 3.6K in early February, with a sharp decline to 774 by the end of March. Active users followed a similar trend, peaking at 3.1K and falling to 1.24K.
Lastly, Five Nights at Freddy's AR by Illumix had its revenue fluctuating, with a high of $2.86K in mid-January and a low of $517 late in March. The game's downloads remained relatively stable, ranging between 1.9K and 1.6K, while active users saw a slight increase from 27.9K to 27.9K over the quarter.
For more detailed insights and analysis, Sensor Tower's comprehensive data offers an extensive look into the performance trends of geolocation games and other mobile app categories.
